NEWS

Receive and publish authentic content

Receive only real content from your audience.

Sign this content and everything your create so your audience know it's real. Building trust and transparency.

Lady reading the news on her laptop

56% of people worry about identifying the difference between real and fake news

Source: The Reuters Institute’s Digital News Report 2023

the answer

Bring transparency to the News

1/  Receive

Receive real content from your audience. InReality sits quietly at your point of ingestion, ensuring content is authentic.

2/  Publish

Sign content with C2PA and secure it before publishing. Supporting ayour audience to know it is authentic, glass to glass.

1/ Receive authentic content

InReality sits at the point of ingestion when you receive content from your audience, photojournalists or even anonymous tipsters.

Either by webpage upload or in app capture, InReality sits within your existing ingestion channels. Checking content and noticing when fake content is uploaded, gently nudging the user to submit authentic content.

By nudging the user to upload the original content, InReality provides the highest quality content to your editorial team.

Webpage for uploading content
App for capturing and uploading content
InReality UI demo of news view

After ingestion, the content is signed using C2PA and secured. The photo passport gives the full verification analysis. Including key verified metadata content such as time captured, location and who captured it.

This tool can either an integration into your existing MAM or a standalone MAM to view the content. It can then be downloaded or shared to other systems.

We know the full history of content is incredibly important. That's why we also provide an audit trail of the content.

Your team can see exactly how it got to them and what has happened to it along the way. No need for AI detection or OSINT investigations.

Verifiable authentic content, providing confidence and clarity, all in one.

InReality UI demo of news view audit trail

2/ Publish authentic content

Sign icon

Sign the content you create, allowing you audience to independently verify its authenticity. Whether it's going to another news organisation or out to your audience.

InReality signs your content, whether photos, videos or live video feeds, using C2PA and CAWG to cryptographically sign content. We also place a security layer around the signature. This allows your audience to understand who created it. Traceability and provenance is proven.

Verify icon

Authenticity information is easily seen and verified by your news customers or end audience. Bringing trust and transparency.

We sign a range
of media types

Recorded video icon

Recorded video

Photo icon

Photo

Video icon

Live video

Audio icon

Audio

C2PA logo
Contributing Member
Key capabilities

Features built for impact

Build a trusted brand

Stand out as a trusted source in the age of a changing news landscape

Verify content 90% faster

Investigations are exponentially quicker with InReality, since we already do the analysis

Open a new UGC channel

Receive trusted content directly from your audience

Improve accuracy

From thinking to knowing content is real, broadcast with confidence

Easily integrated

Sits quietly in current ingestion, and production workflows, or a standalone solution

NEWS FOCus

How it works

At InReality we sign real content so anyone can verify its authencity

01 Check
🔍
Step 01

Check

We sit at the point of ingestion ensuring you only receive real content.

News

When a viewer submits their content to you, the news organisation, we check its authenticity. We evaluate the source of the content and check its authenticity.

With InReality's SDKs there is no change to your existing viewer facing submission platform.

02 Sign
Step 02

Sign

We digitally sign the data, securing its authenticity.

News

Once received, content is cryptographically sealed. The metadata is signed. Content created by the news organisation is also signed.

This creates an audit chain of custody and edits from capture to publication, meeting the transparency standards demanded by press regulators and platform trust policies.

03 Verify
Step 03

Verify

The news team and future viewers can easily and confidently verify authenticity.

News

News teams can confirm within seconds whether a submitted image or video is authentic. Provenance metadata, device model, carrier, precise coordinates, is shown alongside a view of any edits made.

Once published, viewers can see the full authentication information from C2PA including device, location, journalist credential, and publication chain.

Trust is no longer assumed; it is shown, building lasting audience confidence in every story.

FAQs

Your news questions, answered

Have more questions? We love your curiosity, reach out to our team.

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