InReality
News & Media

Bringing trust and transparency to News content.

InReality supports trust at both ends of the news workflow: receive authentic source material, then publish with authenticity your audience can see.

56%

of people worry about identifying the difference between real and fake news.

Source: The Reuters Institute's Digital News Report 2023

From source to screen

A clearer chain of trust.

Receive

Invite contributors to provide authentic, signed content with a visible audit trail.

Understand

See a content passport with full authenticity and provenance information. Know it is real.

Publish

Ensure outgoing photo, video and live media maintains authenticity information. Trust and transparency from creator to viewer.

Explain

Give audiences a simple way to know where published media came from and that it is authentic.

A journalist records a community event on a phone
Incoming

Know more about what reaches the desk.

Support user-generated content and newsroom intake with authentic content provenance, original-file collection and a full audit trail.

Outgoing

Show readers why they can trust it.

Publish signed content using established provenance standards, helping authenticity survive beyond your own channels.

News products

A clearer path from eyewitness to audience.

Capture authentic content, receive files from others, and compare what reaches your audience.

01

InReality Capture

Capture and secure photos, videos and live streams at source. Our highest security level.Whether a reporter in the field or a citizen capturing a moment on their smartphone.

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Signed at capture
Edits recorded
Verified authentic
Original unchanged
02

InReality Upload

Receive content securely after capture with a clearer intake record.Allowing anyone from photojournalists to citizens to share their content with you. 

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Uploading original

We've noticed you've uploaded an edited photo,
Please also upload the original

Upload original
Verified authentic
Original unchanged
03

InReality Compare

Inspect content and compare the evidence available.See what edits have been made. Ensure you know what to broadcast or publish.

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Original
Received
1 difference found

C2PA + InReality

The standard. The starting point.

C2PA — Coalition for Content Provenance and Authenticity

C2PA is an open standard for carrying provenance information with digital media across participating tools and platforms.

InReality uses C2PA not just to prove provenance but also to prove authenticity. Establishing trustworthy content at capture or upload, then using C2PA signing so that evidence can travel. With cryptography also ensuring the signing is secure and content cannot be manipulated after capture.

They are complementary: C2PA establishes provenance; InReality establishes authenticity.

See it in action

Give real media a way to prove itself.

Tell us where authentic content matters in your world. We’ll show you how InReality fits into your workflow.